Google
Finance has just released new features for its financial portal. Overall, the redesign significantly improves
the homepage and delivers a lot more information in a much smoother way.
I found the
“Popularity” feature in the top movers section very interesting. This
feature uses Google Trends to rank stocks/companies based on rising Google query
volumes. Given Google’s breadth and reach,
the popularity feature could become an interesting indicator of securities’
mindshare with investors.
For now, however,
the feature lacks a few aspects to become a trustworthy indicator, such as the
total volume of search or the relative volume of query related to one company.
Google could also add those details to the companies’ profile pages – and even
chart them – for added visibility.
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